Driven by Success

Our Strategy

At Valeo Foods Group, we are on an exciting journey that will see us enhance our position as a global leader in consumer foods by building our brands and our footprint across Europe and the rest of the world.


Expanding our Business


Shamrock & Batchelor's
merged to form Valeo Foods


Jacob Fruitfield
Group acquired


Rowse Honey
added to portfolio


Balconi (Italy) & Robert Roberts & Kelkin (Ireland) acquired


Raisio PLC’s Confectionery
Division and
Valdenza acquired


Tangerine Confectionery acquired


Kettle Foods and Matthew Walker acquired


It’s All Good (Manomasa) added to portfolio


Schluckwerder Holding acquired



Explore our story
batchelors beans
unlabeled cans

We concentrate our focus on key ambient food categories including biscuits, sweet snacks, preserves, baking ingredients and canned vegetables.

Rowse honey with cake
Odlums spelt flour

Acquire, Integrate, Innovate & Grow

Our strategy of acquiring, integrating, innovating and growing has brought together 18 food businesses from across the UK, Ireland and Continental Europe, along with an exciting portfolio of iconic food brands that are leaders in complementary food categories.

We will continue to add other complementary food businesses and international brands to our portfolio through a hands-on collaborative approach, generating significant and further added value across our entire business.



Key Brands

Valeo UK Valeo UK
Valeo Ireland Valeo Ireland
Valeo Europe Valeo Europe
Rowse Kettle Barrett XXX Fox's Poppets Matthew Walker Metcalfes Popcorn Manomasa
Batchelors Chef N/A Jacobs Erin Kelkin Robert Roberts Roma Shamrock Odlums
Balconi Pedro Juicee Carstens
Kelkin Super Seeded Oat Cakes, Jacob's Light Cream Crackers and Kelkin Peanut Butter

We Listen

Our strong growth is underpinned by listening to our consumers and working with our retail partners across the world to produce high quality products people love to eat.

Rowser Honey on table with fruit and pancakes